Huawei is strengthening its position in the global kids wearable market. IDC’s report said that the company topped the respective ranking in the second quarter of this year. Now another report (via) has come out, which says that Huawei has secured the second rank in the global kids smartwatch market in Q2 2024. The company’s market share is 11 percent.
The good news for Huawei is that the company has maintained its place among the top 3 brands in the list. Counterpoint says that the kids wearable market is still not fully developed. There is still a lot of scope in it. Therefore, with the growth of the market, other tech giants will also jump in to try their hand in it, which may increase competition in the coming times.
Talking about other companies making kids wearables, BBK (Imoo) is at number 1. The company’s market share is 48 percent. Xiaomi is at number three in this list. Xiaomi’s share in the kids wearable market is 4%. After this, players like Honor, boAt, Noise, Fitbit are competing in the remaining 38% share.
Overall, Chinese tech companies are currently leading the global kids smartwatch market. Their market share is 64%. However, this is less than last year’s 72% market share. Global kids smartwatch shipments registered a growth of 4% on a year-on-year basis in the second quarter of 2024. This shows that the market is continuing to grow.
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